Over the past few years, Snapchat has somewhat reinvented itself, including a full change in how the app functions for Android users. The paid subscription service Snapchat Plus is now being introduced by Snapchat.
SNAPCHAT PLUS IS $3.99 PER MONTH. A few weeks ago, Snapchat Plus was unearthed within the app , a premium membership, was swiftly referred to as an early internal test. This subscription is now active.
Speaking to The Verge , Snapchat Plus is a brand-new, $3.99 per month paid subscription for the social media platform. In addition to giving Snapchat users access to new features before other users, the subscription also grants them early access to new features.
The Snapchat membership does not get rid of advertisements.
WHAT HAS CHANGED WITH SNAPCHAT PLUS? Jacob Andreou, SVP of Product at Snapchat, claims that while Snapchat Plus is the firm’s first effort to generate revenue outside of advertising, it is not anticipated that it will become a major pillar of the company. Instead, Snapchat Plus is targeted directly at those who use the app to communicate with their closest friends the majority of the time.
For the time being, Snapchat Plus is really a modest addition to the app. At initially, subscribers will mostly experience purely aesthetic improvements, such as the option to customize the homescreen’s app icons.
Twitter offers the same service to Blue subscribers, and Telegram Premium offers a similar function.
Other features of Snapchat Plus include the ability to pin a buddy to the top of your list as a BFF and the ability to know who has watched your story more than once.
The latter will probably always be behind a paywall, although other, less single-player-focused elements might ultimately become available to all users.
In a blog post of its own, Snapchat explains:
We’re launching Snapchat today. For $3.99 per month, Snapchat users can access a variety of unique, unreleased, and experimental features. With the help of this subscription, we will be able to prioritize support for some of the most ardent members of our community and introduce new Snapchat features to them.
WHERE CAN I GET SNAPCHAT PLUS? As previously announced, Snapchat Plus will only be accessible in a few markets when it begins to roll out to users this week. particularly in Snapchat’s most significant markets.
United States, Canada, United Kingdom, France, Germany, Australia, New Zealand, Saudi Arabia, and the United Arab Emirates are among the nations on the list.
Over time, Snapchat will roll out the subscription service in new nations.
Andreou claims that Snapchat has been investigating the possibility of a premium membership since 2016, and he downplayed the significance of the revelation occurring just weeks after the firm warned investors of slowing revenue growth. The stock price of the corporation has remained at its lowest levels since 2017, drop .
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