Visa has chosen to stop taking payments for TrafficJunky, the advertising arm of adult video websites, dealing a blow to Pornhub.

Visa terminated its payment card connections with Pornhub in December 2020 when it was discovered that the website was disseminating child porn and sex trafficking films. In response to a lawsuit alleging that Visa allowed Pornhub to benefit from the child porn films, the corporation is now extending the suspension to include TrafficJunky.

Accordingly, in light of the court’s ruling, we will suspend TrafficJunky’s Visa acceptance privileges until further notice, according to Visa CEO Alfred Kelly in a Thursday statement (Opens in a new window) . Any linked advertising services with MindGeek, Pornhub’s parent business, are also included in the suspension.

Visa is allowing one exception to the suspension, though. “According to Kelly, Visa can only be used at MindGeek studio locations where adult professional actors perform in legally permissible adult entertainment.

A request for comment was not immediately answered by MindGeek or Pornhub. However, the Visa ban can further damage the company’s operations. Only bank transfers and cryptocurrencies are now accepted by Pornhub, making it more difficult for consumers to pay for Pornhub Premium.

Following the denial of the company’s move to dismiss the case, which claims that Visa continued to process payments for Pornhub despite being aware of the site’s child pornography, Kelly announced the fresh suspension. Serena Fleites, who was 13 at the time her boyfriend filmed a sexually graphic video of her and put it on Pornhub, filed the claim.

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Before the court renders a decision on the matter, years may pass. Visa, however, vehemently disagrees with the judge’s decision to not dismiss the lawsuit, Kelly added. Our company’s position, policies, and procedures, in our opinion, have been misrepresented. The claims made in this case are abhorrent and directly contravene Visa’s principles, he continued.

The business also intends to provide evidence in court to support its position in the dispute. We are excited to shed light on the measures taken by Visa to protect the reliability of its employees and network, according to the CEO of the company.

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